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Consumer focused social media marketing for businesses of every size.
Consumer focused social media marketing for businesses of every size.
Consumer focused social media marketing for businesses of every size.
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Portfolio & Nice Words
The graft, the results and the happy clients.
Brand Awareness
Clients who wanted to build on their businesses’ awareness within relevant target markets.
Little bRogues is an independent children’s shoe shop in Cumbria who wanted to increase brand awareness within the local target market. During Covid, Little bRogues was nominated as one of Drapers 100 Inspiring Independents 2020. "One nominator says: “Online content was thoughtfully curated for the age group of their customer base [during coronavirus lockdown] and was very much creating a conversation rather than a purely sales driven campaign. I think this resonated with their followers as in times of crisis people like to feel connected rather than talked at.”
Figura is a skin clinic based in Kirkby Lonsdale that launched in 2019. The owner needed to promote the skin clinic and boost brand awareness of the new business. An organic and paid social campaign was implemented to reach our set KPI of reaching 4,000 people within one month. By the end of the first month (December 2019),
we reached over 19,000 people.
"Grace is a marketing maverick!"
Lead Generation
Clients who wanted to gather initial consumer interest in their products or services.
The Sugar Shed is a unique, e-commerce gifts company based in Holme, Cumbria. The Sugar Shed wanted to launch their two new products with the support of a Facebook Ads Campaign. As they had a limited budget (£15 on each Ad), we developed a Facebook Ads Campaign designed to gather link clicks. The CPC was 18p, with a total of 168 link clicks. That’s £1.15 less than the average CPC on Facebook Ads.
Rebecca Watson is a brand designer for businesses in Cumbria. Rebecca approached meaningfulmarketing with a desire to build her email list. We created a Facebook Ad Campaign with a small monthly budget of £50, and the KPI to get 50 sign ups per month. By the end of the two month campaign, there were 134 email sign ups - 34 leads over the target of 100 over two months.
Lead Generation
Clients who wanted to gather initial consumer interest in their products or services.
The Sugar Shed is a unique, e-commerce gifts company based in Holme, Cumbria. The Sugar Shed wanted to launch their two new products with the support of a Facebook Ads Campaign. As they had a limited budget (£15 on each Ad), we developed a Facebook Ads Campaign designed to gather link clicks. The CPC was 18p, with a total of 168 link clicks. That’s £1.15 less than the average CPC on Facebook Ads.
Rebecca Watson is a brand designer for businesses in Cumbria. Rebecca approached meaningfulmarketing with a desire to build her email list. We created a Facebook Ad Campaign with a small monthly budget of £50, and the KPI to get 50 sign ups per month. By the end of the two month campaign, there were 134 email sign ups - 34 leads over the target of 100 over two months.
"I have been working with Grace on our Instagram Feed for almost a year now. She has been fantastic in every way; from helping us plan a strategy to implementing all the technical sides to Instagram."
Clients who wanted to gain a direct ROI from social media.
Profit
The Tipsy Filly is a quirky horsebox bar available for hire for events and cocktail demos in the North West. The Tipsy Filly wanted to increase it’s bookings within the wedding and events industry for 2021. meaningfulmarketing created and implemented a content strategy on Facebook and Instagram designed to encourage enquiries and subsequent bookings. Over 18 posts from July - September 2019, The Tipsy Filly had 24 enquiries about booking availability. That’s a conversion rate of 75%.
Bouncefest approached meaningfulmarketing to help with marketing their event through Facebook Ads. Through a six step testing phase, Bouncefest spent £400 and had an ROI of £6,000.
"I think Grace is for about two years now responsible for the Lyndhurst Accounts on social media. She does an amazing job, knows her stuff and is always up to date. But what I really really love, value and appreciate is that whenever I turn to meaningfulmarketing.org regardless of how rudimentary undeveloped or plain crazy my ideas are, Grace turns them around and transforms them into meaningful, consistent and successful marketing messages."
Content Samples
Clients who wanted their content to be creative and effective.
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